oOh! and MKR attract shoppers senses with special retail billboards

15/5/14

The smell of homemade cooking will be drifting through some of New Zealand’s key shopping centres, as part of a new campaign by oOh! Media for TVNZ’s new season of My Kitchen Rules Australia.

Utilising oOh!’s Retail Network, specially built panels will dispense specific aromas and play audio of the TV Show hosts, Pete Evans and Manu Feildel promoting the series, when shoppers press a button in centres in Auckland, Hamilton, Wellington and Christchurch.